Company Logo

We first had to think of a name for our company. We wanted something short and easy to remember which was clearly linked to a film production company. We came up with many ideas eg 22 studios, Act fast productions and box movies. We thought about it, asked other people and researched whether any of them already existed. We then finally came to the decision that Box Movies would be the name of our company. Then we started thinking about a logo and the font of the writing. We wanted a font that was quite simple and easy to read but not just plain and normal, it had to have some kind of special look to it. After looking at a few we decided on this font. 

We then had to think of a fancy logo to show the company name on. With it being called Box Movies we decided to base it around a box. To make it look like a film company we also had to add something film related to it eg a camera or film strip. In the end we decided to use a filming camera and put it on the side of the box. We thought it would be a creative idea to have the box open and show the letters coming out and to make it even more interesting we added a yellow glowing background behind the letters and made it look like a glowing light coming from the box. This is our final design.

Audience Feedback

Typography

Our idea of the title was to make it feel hand written. This would stick to the idea that the character feels at home with himself and his surroundings. Each title we chose had a neat feeling towards it, we wanted to show this to show the balance the character needs to live in. We didn't want to use anything too creative as it wouldn't fit the genre of gritty realism; the hand written style create the effect that the film could be based on a true story and hasn't been adapted on any part to make the film unbelievable. Thin, tall letters add a serious sense to the title and would increase the tension of the audience as it is shown on screen. We want this effect so that the audience can understand that this film shows a realistic side to a mental illness and shouldn't be taken as just an everyday thing. All in all the title need to shown the audience just how serious our film should be and how sensitive the life of the character is. With this in mind, we decided to use the 6th title as it shows the formal and clean side of the character's life whilst it looks hand written to add a personal touch to the character as well.

Initial idea

This is a mind map showing our initial ideas of different genres we considered. We thought about 4 genres and some things relating to them that we could produce a film opening about. From this we will decide what genre to do and create a storyline based around it.